Internet marketing includes channels like Google Ads Advertising, Facebook Marketing, Newsletter Marketing, SEO (Search Engine Optimization). They make your website go digital and thrive.
A large number of users evaluate the company on the quality of the website because the website is the first station of impression of you.
By not having such a medium, your company loses value and by losing value you lose profits.
The math is simple in this case, by being on the internet you increase your brand awareness and increase your profits.
The first results, i.e. the first web pages on the search engine get 92% of the traffic, while on the second page of the results the traffic decreases by 95%.